Welcome to our new website

We hope it is easier to see and buy our current range of wheels. In true internet fashion we’ve launched before it is ready so we will be working on the website after its live.

Do get in touch if you can’t find information or products you are looking for.

Old accounts

Sorry! It hasn’t been possible to transfer user accounts across from our old website to this new one, so all customers will need to create a new account when ordering.

If you have any queries about old orders please ask. 

Build time

Our current build time for all wheels is



“A fast reacting freehub with steel anti-bite inserts means no delay with drive, and the low weight means they pep up the performance of every bike we put them on… Either way, building takes a few days but JRA quality and longevity have been superb.”

Cycling Plus
Best in Test | October 2018

50% off clearance rims and hubs sale

Industry Nine Torch Classic hubs 50% off here >

Rims including WTB, sample Mahi carbon rims 50% off here >

Sample / ex-demo / end of line JRA wheelsets in the sale – various discounts >

Industry Nine wheelset clearance – various discounts >

Industry Nine rim clearance – various discounts >

Verdict: Brilliant lightweight wheels that’ll take plenty of abuse from gravel tracks or rough roads”

Our best wheels for winter

See our latest builds

Built in York

wheels hand-built in our workshop

During the building process all components are bedded in, stretched, and tensioned repeatedly until they settle into their final state so the wheels won’t go out of true or lose tension. We inspect, check and finish every wheel with equal care whatever the price.

  • Hand built wheels

  • TPI stainless steel bearings

  • Sapim spokes & nipples

  • tubeless compatible

  • welded rim joint

  • only sold direct